Performance indicators for the Ukiah short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in Ukiah.
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Challenging to Investors
STRs are allowed in Ukiah with straightforward TOT registration (currently 10%, up to 13% if the ballot measure passed) and a standard business license, but there is no city‑specific STR permit yet and the county’s inland STR ordinance (expected 2025) remains under development, creating regulatory uncertainty and potential caps/fees that could materially increase compliance costs.
Local STR Agent
STR specialist · Ukiah, CA
Ukiah ( yoo-KY-ə; Pomo: Yokaya, meaning "deep valley") is the county seat and largest city of Mendocino County, California, with a population of 16,607 at the 2020 census. With its accessible location along the U.S. Route 101 corridor, Ukiah serves as the city center for Mendocino County and much of neighboring Lake County.