Templeton, CA

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Templeton short-term rental market based on reliable data.

Listings

124 / 195

Reliable / Active

Cap Rate

5%

Middle-Earners Gross Yield

Revenue

$46,740

Middle-Earners Revenue

Occupancy

47%

Middle-Earners Occupancy

Home Value

$946,900

Median Home Sale Price

Top Earners

$152,749

Top-Earners Revenue

Templeton

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Templeton.

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B

Generally Investor friendly

Templeton Regulations

STRs are allowed but require a two-step, multi-agency licensing process with zoning clearance, business license, and TOT, plus 200-foot neighbor notification; low fees but added time and process complexity.

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About Templeton

Templeton is a small, unincorporated community nestled in San Luis Obispo County on California's scenic Central Coast. With a population of roughly 8,000 residents, it carries a friendly, small-town character that blends old-west heritage with the relaxed pace of wine country living. The town is best known for its historic downtown strip, its surrounding vineyards, and its position as a convenient gateway to both the Paso Robles wine region and the dramatic coastal attractions of San Luis Obispo County. Situated along U.S. Route 101, Templeton sits roughly 200 miles northwest of Los Angeles and about 230 miles south of San Francisco, placing it squarely between two of California's largest metropolitan areas while feeling a world away from either.

One of the most celebrated nearby destinations is Hearst Castle, the legendary hilltop estate built by newspaper magnate William Randolph Hearst. Located in the nearby coastal community of San Simeon, the castle is approximately a 35- to 40-minute drive west of Templeton and draws visitors year-round with its opulent architecture, sweeping ocean views, and meticulously maintained gardens. Guided tours of the estate remain one of the Central Coast's most iconic experiences.

Just a short drive south of Templeton lies the heart of the Paso Robles wine region, where more than 200 wineries and tasting rooms dot the rolling oak-studded landscape. The area, often grouped under the Paso Robles American Viticultural Area, is known for its bold red varietals such as Zinfandel, Cabernet Sauvignon, and Syrah, and many of its tasting rooms are within a 10- to 15-minute drive of Templeton's town center. Several Templeton-based wineries, including those along the locally recognized Templeton Gap trail, give visitors the chance to sample wines without leaving the immediate area.

For those drawn to the coast, the seaside town of Cambria is roughly 25 miles west of Templeton, offering a charming village atmosphere, art galleries, and easy access to Moonstone Beach and the Fiscalini Ranch Preserve. A bit farther south, Morro Bay and its iconic volcanic Morro Rock lie about 35 miles from Templeton and provide opportunities for kayaking, birdwatching, and fresh seafood along the Embarcadero.

Templeton's blend of rural charm, wine country sophistication, and easy access to both Highway 101 and the Pacific coast makes it a particularly compelling base for short-term rentals. Guests can spend their mornings exploring tasting rooms and olive groves, their afternoons touring Hearst Castle or wandering Cambria's shoreline, and their evenings dining in Templeton's walkable downtown — all without the crowds or pricing of better-known wine destinations farther north. For travelers seeking an authentic slice of Central Coast California, Templeton offers an appealing mix of convenience, scenery, and small-town warmth.

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