Performance indicators for the Potrero short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in Potrero.
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Challenging to Investors
STRs are legal but constrained by a primary‑residence requirement, a 90‑night annual cap for unhosted rentals, $750 registration plus business‑registration fees and 14% TOT, and multi‑agency oversight; enforcement penalties and reporting burdens further increase compliance risk.
Local STR Agent
STR specialist · Potrero, CA
Potrero (Spanish for "Pasture") is a census-designated place in the Mountain Empire area of southeastern San Diego County, California. The population was 648 at the 2020 United States census, down from 656 at the 2010 census.