Healdsburg, CA

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Healdsburg short-term rental market based on reliable data.

Listings

152 / 278

Reliable / Active

Cap Rate

7%

Middle-Earners Gross Yield

Revenue

$73,616

Middle-Earners Revenue

Occupancy

51%

Middle-Earners Occupancy

Home Value

$1,092,099

Median Home Sale Price

Top Earners

$197,204

Top-Earners Revenue

Healdsburg

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Healdsburg.

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C

Challenging to Investors

Healdsburg Regulations

STRs are technically legal but only in the CD zoning district and require a Conditional Use Permit, annual fire/safety inspection, business license, and TOT compliance, with active enforcement and a 29‑day cap that limits revenue and adds legal/operational risk.

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About Healdsburg

Healdsburg, located in Northern California's Sonoma County, is a charming town renowned for its picturesque beauty and vibrant local culture. As of the most recent data, Healdsburg boasts a population of approximately 11,000 residents. The town is situated approximately 70 miles north of San Francisco, making it a convenient getaway from the bustling urban environment.

Healdsburg is particularly appealing for short-term rentals due to its status as a hub for wine enthusiasts. The town is surrounded by some of California's most celebrated vineyards and wineries, including the acclaimed Dry Creek Vineyard (website) and Jordan Vineyard & Winery (website). In addition to its wine culture, Healdsburg is home to several notable landmarks. The historic Healdsburg Plaza (website), a central gathering spot surrounded by boutique shops, art galleries, and gourmet restaurants, is a key attraction.

Nature lovers are drawn to the Russian River, which flows near Healdsburg, providing opportunities for kayaking, canoeing, and riverside picnics (Sonoma County Tourism). Additionally, Healdsburg's proximity to the Armstrong Redwoods State Natural Reserve (website) offers visitors a chance to experience the awe-inspiring beauty of ancient redwood trees.

The combination of Healdsburg's scenic allure, wine tourism, and outdoor activities makes it a popular destination for short-term rentals. Its accessibility from San Francisco further enhances its appeal, attracting visitors seeking both relaxation and adventure.

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