Performance indicators for the Half Moon Bay short-term rental market based on reliable data.
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The highest-performing listings in Half Moon Bay.
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Challenging to Investors
Half Moon Bay explicitly allows STRs in most residential and several mixed-use zones with a predictable registration path, but imposes strict rules: a 60-night cap on unhosted rentals and a primary‑residence requirement that excludes ADUs and non‑owner operators, plus performance standards. The permit process and TOT are clear, but the limited operating latitude and protective tone reduce investor friendliness.
Local STR Agent
STR specialist · Half Moon Bay, CA
Half Moon Bay is a coastal city in San Mateo County, California, known for its scenic beauty and charming small-town atmosphere. With a population of around 12,000 residents, Half Moon Bay is situated approximately 30 miles south of San Francisco, making it a convenient destination for visitors coming from a major urban center.
The city boasts a range of attractions that make it appealing for short-term rentals. Notable landmarks include the beautiful Half Moon Bay State Beach, offering miles of sandy shores and opportunities for outdoor activities such as picnicking, fishing, and hiking along the Coastal Trail. More information can be found on the California State Parks website.
Another significant attraction is the renowned Mavericks Beach, famous for its big wave surfing, which draws surf enthusiasts from around the world. For those interested in horticulture, the Half Moon Bay Nursery provides a delightful experience with a wide array of plants and flowers.
The city's historical sites also add to its charm. The Half Moon Bay Jail, now a museum, offers insight into local history and early 20th-century law enforcement.
Given its proximity to San Francisco, combined with its natural beauty and array of attractions, Half Moon Bay offers an attractive setting for short-term rentals. Visitors can enjoy a laid-back coastal environment while staying within easy reach of a major metropolitan area.