Performance indicators for the Ferndale short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in Ferndale.
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Challenging to Investors
STRs are technically allowed but face strict neighborhood concentration caps that may require special permits, multiple complex permit processes (administrative, coastal development, special permits), and tight application deadlines in the coastal zone (existing STRs by Nov 2025, new STRs delayed until Dec 2025). The regulatory burden with safety compliance, occupancy standards, and potential for permit suspension creates investor uncertainty.
Local STR Agent
STR specialist · Ferndale, CA
Ferndale is a city in Humboldt County, California, United States. Its population was 1,481 (2021 census), up from 1,371 at the 2010 census. The city contains dozens of well-preserved Victorian storefronts and homes. Ferndale is the northern gateway to California's Lost Coast and the city, which is sited on the edge of a wide plain near the mouth of the Eel River, is also located near extensive preserves of coast redwood forests.
