New River, AZ

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the New River short-term rental market based on reliable data.

Listings

10 / 20

Reliable / Active

Cap Rate

3%

Middle-Earners Gross Yield

Revenue

$25,277

Middle-Earners Revenue

Occupancy

49%

Middle-Earners Occupancy

Home Value

$762,765

Median Home Sale Price

Top Earners

$49,740

Top-Earners Revenue

New River

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in New River.

Loading top listings...

B

Generally Investor friendly

New River Regulations

Arizona state law explicitly allows STRs citywide (no prohibition) with no caps, and New River operates under the lighter county framework; permitting is moderate (up to $250 fee, 7-day review) but requires $500k liability insurance and standard safety/compliance plus neighbor notification, which are manageable but not as light as an A.

View New River Regulations →

Local STR Agent

STR specialist · New River, AZ

Trusted Expert
Get Expert Help In New River
Free consultation Response within 24h

About New River

New River is a sprawling, unincorporated community in northern Maricopa County, Arizona, home to roughly 15,000 residents who enjoy a quieter, more rural pace of life than the metropolitan core to the south. Set among the high-desert foothills and saguaro-studded ridgelines where the Sonoran Desert begins to give way to juniper and piñon pine, the community has a distinctly equestrian and outdoor-recreation character, with many properties sitting on multi-acre lots. It serves as a natural gateway to the wide-open spaces of the Tonto National Forest and the recreational waters of Lake Pleasant, while still being within easy commuting distance of the larger metro area. Downtown Phoenix lies approximately 30 miles to the south, typically a 40 to 50 minute drive via Interstate 17, making New River a true edge-of-the-wilderness address.

Just a short drive west of New River, Lake Pleasant Regional Park anchors the region's outdoor-recreation scene. One of the largest reservoirs in the Phoenix metropolitan area, the lake is a popular spot for boating, water skiing, kayaking, and shoreline fishing, with a marina, sandy beaches, and miles of surrounding desert trails for hiking and mountain biking. The park is roughly 20 to 25 minutes from most parts of New River, and it draws visitors year-round, with the busiest months falling in spring and during the warm summer water-sports season.

To the north and east, the Tonto National Forest sprawls across nearly three million acres of rugged Arizona terrain, offering some of the most accessible backcountry experiences in the state. From New River, forest roads climb into the Bradshaw Mountains and toward the Mogollon Rim, where visitors can find dispersed camping, trailheads, off-highway vehicle routes, and cool pine-scented canyons that contrast sharply with the desert below. The forest's southern edge can be reached in well under an hour, making it a major draw for residents and visitors who want big-sky Arizona without a long drive.

A little to the east, the small town of Cave Creek offers a markedly different experience, with its Western-flavored main street, horseback-riding outfitters, and casual dining scene tucked into the surrounding foothills. About 20 miles from New River via a scenic drive through the desert, Cave Creek functions as a complementary day-trip destination, especially for visitors who want a taste of the Old West alongside their outdoor adventures.

Taken together, New River's appeal for short-term-rental owners rests on its unusual combination of rural character, dependable winter weather, and quick access to both major outdoor destinations and the Phoenix metropolitan area. Travelers who want a quieter base camp from which to explore Lake Pleasant, the Tonto National Forest, and the surrounding high desert, while remaining within an hour of Phoenix's restaurants, sports venues, and Sky Harbor International Airport, find that New River delivers a distinctive Sonoran Desert experience that is hard to replicate closer to the city.

startup landing logo

Copyright © 2026 HomeRun Analytics, Inc

Explore

HomeCountry ExplorerProperty Analyzer

Resources

Market ComparatorRegulationsBlog

Trusted by STR investors in 50+ U.S. states

Built by investors, for investors

STRProfitMap® is a registered trademark of HomeRun Analytics, Inc