Marana, AZ

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Marana short-term rental market based on reliable data.

Listings

8 / 31

Reliable / Active

Cap Rate

5%

Middle-Earners Gross Yield

Revenue

$20,209

Middle-Earners Revenue

Occupancy

51%

Middle-Earners Occupancy

Home Value

$436,961

Median Home Sale Price

Top Earners

$36,688

Top-Earners Revenue

Marana

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Marana.

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B

Generally Investor friendly

Marana Regulations

STRs are explicitly allowed citywide with no stated caps; the $60 license and $40 renewal are modest, and process/fees are predictable (TPT, insurance, background check, neighbor notice). Penalties are clearly escalating and the ADU residency rule adds some limits, but overall the regime is manageable.

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About Marana

Marana is a growing community in Pima County, Arizona, situated in the Sonoran Desert roughly 20 miles northwest of downtown Tucson. With a population of approximately 55,000, it functions as a quiet suburban and recreational counterpoint to the larger Tucson metro area, while still offering easy access to the cultural and natural attractions of southern Arizona. The town is best known for its wide-open desert landscapes, its position along Interstate 10, and its role as a gateway to the mountains, saguaro forests, and trail systems that ring the Tucson basin.

One of the marquee natural attractions within a short drive of Marana is Saguaro National Park, which protects one of the most iconic stretches of Sonoran Desert in the United States. The park's western district, the Tucson Mountain District, lies roughly 25 to 35 minutes southwest of town and showcases dense stands of saguaro cactus, rocky hills, and a network of scenic drives and hiking trails. Visitors often pair a park visit with a stop at the adjacent Arizona-Sonora Desert Museum, a well-known combination zoo, botanical garden, and natural history museum that has been a regional fixture for decades.

Just north and west of Marana, the foothills of the Tortolita Mountains and the surrounding public lands offer a quieter outdoor option for guests who want trails and elevated desert vistas without the larger crowds of the national park. Hikers, mountain bikers, and horseback riders frequent the area, and the wide-open terrain is part of what gives Marana its relaxed, outdoorsy character. A short drive further north brings visitors to Catalina State Park, a popular year-round destination with trails that climb into the Santa Catalina Mountains and views that reach across the desert toward Tucson.

Beyond these natural areas, Marana also sits within easy reach of Tucson's downtown dining, music venues, and historic districts, as well as longer day-trip options such as Biosphere 2 in the town of Oracle. The combination of small-town quiet, abundant desert scenery, and proximity to both protected public lands and a full-service city is what makes Marana a particularly flexible base for short-term rental guests, whether they are traveling for hiking, stargazing, golf, or a broader southern Arizona road trip.

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