Helena, AR

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Helena short-term rental market based on reliable data.

Listings

10 / 21

Reliable / Active

Revenue

$15,090

Middle-Earners Revenue

Occupancy

32%

Middle-Earners Occupancy

Top Earners

$23,965

Top-Earners Revenue

Helena

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Helena.

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C

Challenging to Investors

Helena Regulations

Helena, Arkansas lacks a city‑specific STR ordinance, so legality is only implied by state law; investors must verify zoning, obtain a business license, collect state lodging tax and comply with safety codes, creating moderate compliance costs and uncertainty.

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About Helena

Helena is the eastern portion of Helena–West Helena, Arkansas, a city in Phillips County, Arkansas, located on the west bank of the Mississippi River. It was founded in 1833 by Nicholas Rightor and is named after the daughter of Sylvanus Phillips, an early settler of Phillips County and the namesake of Phillips County. As of the 2000 census, this portion of the city population was 6,323. Helena was the county seat of Phillips County until January 1, 2006, when it merged its government and city limits with neighboring West Helena. During the American Civil War, the Battle of Helena was fought July 4, 1863. Helena is the birthplace of many notable people including prominent African Americans and Arkansas' former senior United States senator, Blanche Lincoln. Helena is home to the longest running daily radio program in the U.S., King Biscuit Time. From 1906 to 1946, Helena was a terminal point on the former Missouri and North Arkansas Railroad, which provided passenger and freight service to Joplin, Missouri. After, a loss of rail service in early 2015, a successful effort was launched by the Helena-West Helena/Phillips County Port Authority to have freight service restored. The service was restored on October 1, 2015, and two new freight customers were quickly gained.

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