Gustavus, AK

  • Overview
  • Performance
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Key Performance Metrics

Market snapshot

Performance indicators for the Gustavus short-term rental market based on reliable data.

Listings

10 / 57

Reliable / Active

Revenue

$11,941

Middle-Earners Revenue

Occupancy

43%

Middle-Earners Occupancy

Top Earners

$23,660

Top-Earners Revenue

Gustavus

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Gustavus.

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B

Generally Investor friendly

Gustavus Regulations

STRs are allowed citywide with no caps or dedicated STR permit; the main hurdles are obtaining an Alaska Business License, registering as a room‑tax operator, collecting/remitting a 4% bed tax monthly, and a $250 deposit for nonresidents, with modest penalties/interest and liens for noncompliance.

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About Gustavus

Gustavus is a small, remote community in Southeast Alaska, situated in the Hoonah-Angoon Census Area. With a population of roughly 450 residents, it has the feel of a quiet coastal village surrounded by temperate rainforest, tidewater glaciers, and abundant marine wildlife. The town is best known as the principal gateway to Glacier Bay National Park and Preserve, one of the largest protected wilderness areas in the United States. The nearest major city is Juneau, the state capital, which lies across Icy Passage to the east; because there is no road connection, travelers typically reach Gustavus by small aircraft in roughly 30 minutes or by Alaska Marine Highway ferry on a multi-hour crossing.

The dominant attraction in the region is Glacier Bay National Park and Preserve, a vast coastal park of fjords, ice fields, and snow-capped peaks. Most visitors enter through Bartlett Cove, located only a few miles from the Gustavus town center, where the park's visitor center, trails, and the dock for tour boats and day cruises are concentrated. From here, park-goers can take vessel tours deep into the bay to see calving tidewater glaciers, humpback whales, harbor seals, sea otters, and brown bears along the shoreline. Access into the park's interior is regulated by permit and largely boat- or plane-based, which makes Gustavus the only practical staging point for most visitors.

Bartlett Cove itself functions as a small but memorable hub of activity, with a network of short forest and beach trails, a protected cove popular with sea kayakers, and the National Park Service visitor center where rangers offer talks and orientation for travelers heading into the wilderness. It is also one of the easier places in Southeast Alaska to view black bears foraging in the intertidal zone during the salmon runs of summer.

Slightly farther afield, Gustavus is a common jumping-off point for sportfishing trips into Icy Strait and for small-plane excursions to nearby wilderness destinations such as the Chilkat Range and remote tidewater inlets. Local outfitters also offer guided kayaking, wildlife photography, and birding tours that take advantage of the area's unusually rich concentration of bald eagles, seabirds, and migratory waterfowl.

For short-term rental owners and travelers, Gustavus offers a rare combination of small-town quiet, dramatic natural setting, and steady seasonal demand driven almost entirely by Glacier Bay tourism. Visitors who want to experience Southeast Alaska's glaciers and wildlife without the cruise-ship crowds of larger ports find Gustavus an appealing and authentic base, and the limited lodging options in town make well-located vacation rentals a natural fit for the market.

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