Cross, SC

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Cross short-term rental market based on reliable data.

Listings

83 / 144

Reliable / Active

Cap Rate

11%

Middle-Earners Gross Yield

Revenue

$27,991

Middle-Earners Revenue

Occupancy

54%

Middle-Earners Occupancy

Home Value

$245,509

Median Home Sale Price

Top Earners

$61,236

Top-Earners Revenue

Cross

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Cross.

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C

Challenging to Investors

Cross Regulations

Marion treats STRs under NAICS lodging categories, so STRs are permissible primarily as hotels/motels in limited commercial zones; residential districts generally prohibit lodging uses and require conditional-use B&B approval in select areas. There is no dedicated city STR permit/license program, forcing investors to navigate zoning approvals, building/fire inspections, business licensing, and state/local tax registrations without a clear, streamlined STR pathway. The uncertainty around use eligibility and compliance steps raises investor risk despite the absence of hard caps and an overall neutral tone.

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About Cross

Cross is a small unincorporated community in Berkeley County, South Carolina, situated in the Lowcountry about 30 miles north of Charleston. With a population of only a few hundred residents in the community itself, Cross has the feel of a quiet rural crossroads surrounded by pine forests, agricultural fields, and the tidal creeks and wetlands that define this stretch of the South Carolina coast. It serves primarily as a convenient stop for travelers heading between Charleston and the Grand Strand or the Francis Marion National Forest, and it offers easy access to a number of outdoor and historical attractions in the greater Moncks Corner area.

Just a few miles south of Cross, Cypress Gardens is one of the most distinctive botanical attractions in the Lowcountry. The gardens sit on the site of a former rice plantation and feature a network of elevated boardwalks that wind through stands of bald cypress trees draped in Spanish moss, along with blackwater ponds and a butterfly house. The property has also served as a filming location for several major motion pictures, and visitors can take guided swamp boat tours or paddle through the flooded forest in rented kayaks. It is typically a 10-to-15-minute drive from Cross.

A short drive to the west brings visitors to the [Francis Marion National Forest](https://www.fs.usda.gov/francis marion-summerville), a sprawling 250,000-acre protected wilderness that covers much of southern Berkeley County. The forest offers hiking, mountain biking, camping, and paddling on the many blackwater creeks, and it provides a striking contrast to the coastal attractions closer to Charleston. The forest headquarters and several popular trailheads, including those in the Wambaw area, are roughly 20 to 30 minutes from Cross.

To the north, Lake Moultrie and the Santee Cooper lakes system form one of the largest freshwater recreation areas on the East Coast, drawing boaters, anglers, and birdwatchers throughout the year. The surrounding Old Santee Canal Park in nearby Moncks Corner interprets the historic 19th-century canal that once connected the Santee and Cooper rivers, and it is only a short drive from Cross.

Cross makes a compelling base for short-term rentals because it offers a quieter, more affordable alternative to staying in Charleston while keeping the historic city within a roughly 40-minute drive. Guests can spend their days exploring Lowcountry gardens, paddling through cypress swamps, fishing on the Santee Cooper lakes, or driving south to take in Charleston's historic downtown, beaches, and restaurants, then return to a more tranquil wooded setting in the evening. The combination of easy access to nature, proximity to a major tourist destination, and a low-key rural character gives Cross genuine appeal for travelers looking to experience both sides of the South Carolina coast.

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