Okc, OK

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  • Performance
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Key Performance Metrics

Market snapshot

Performance indicators for the Okc short-term rental market based on reliable data.

Listings

161 / 320

Reliable / Active

Revenue

$21,244

Middle-Earners Revenue

Occupancy

55%

Middle-Earners Occupancy

Top Earners

$41,795

Top-Earners Revenue

Okc

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Okc.

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C

Challenging to Investors

Okc Regulations

STRs are explicitly allowed citywide with a straightforward license (~$120/yr), but the new 2025 rules impose a strict 10‑nights‑per‑month cap, a 10% concentration limit for special‑exception permits, a large $1,100 special‑exception fee, and a vigorous enforcement stance (fine up to $500, denial after violations), creating a constrained operating environment with moderate costs and compliance burden that reduces investor viability.

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About Okc

Oklahoma City is the capital and largest city of Oklahoma, situated in the central part of the state in Oklahoma County, with a city population of roughly 680,000 and a metropolitan area approaching 1.4 million residents. The city carries a friendly, unpretentious character shaped by its Western and Native American heritage, its role as a hub for the oil and gas industry, and a modern downtown that has seen substantial revitalization over the past two decades. It is best known for its wide-ranging cultural institutions, professional sports teams, and its deep ties to Route 66 and the historic cattle-drive era. From a geographic standpoint, Oklahoma City lies roughly 200 miles north of Dallas, Texas, and serves as a convenient gateway to the broader Great Plains region.

The Oklahoma City National Memorial & Museum stands as one of the city's most significant landmarks, honoring the victims, survivors, and rescuers of the 1995 bombing of the Alfred P. Murrah Federal Building. The outdoor symbolic memorial, with its reflecting pool and "Field of Empty Chairs," sits in the heart of downtown and draws visitors year-round who come to reflect on the site's powerful history. It is essentially walkable from any downtown lodging.

The National Cowboy & Western Heritage Museum, located about ten minutes northeast of downtown, houses one of the most extensive collections of Western art, artifacts, and Native American objects in the United States. Its exhibits span rodeo memorabilia, frontier firearms, and works by Frederic Remington and Charles M. Russell, making it a strong draw for travelers interested in the heritage of the American West.

Bricktown, the city's redeveloped warehouse district just east of downtown, functions as OKC's main entertainment and dining corridor, featuring a landscaped canal reminiscent of San Antonio, a baseball stadium, an arena, and a concentration of restaurants and breweries. It is a short drive or even a walk from most central locations and remains a focal point for visitors.

South of downtown, Scissortail Park stretches across roughly 70 acres and offers gardens, lake, sports fields, and event spaces, while the adjacent Myriad Botanical Gardens provides a glass-domed conservatory right in the central business district. Together they offer easy, free or low-cost outdoor experiences for guests.

About an hour's drive to the northeast, Route 66 landmarks and the small town of Arcadia feature the iconic round barn and original stretches of the historic highway, giving visitors a taste of the classic road-trip experience that passes directly through the metro.

Oklahoma City's combination of an affordable cost base, a genuinely walkable entertainment core, a strong calendar of professional sports and conventions, and easy access to both cross-country highway travel and outdoor destinations across central Oklahoma makes it a versatile and steady market for short-term rental owners. The mix of leisure travelers, business visitors, and those using the city as a stopover along I-35 or I-40 supports year-round demand across a range of property types.

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