Performance indicators for the Bloomington short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in Bloomington.
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Challenging to Investors
STRs are prohibited in most single‑family neighborhoods, forcing investors to target limited multi‑family and commercial zones; this strict zone cap is the primary obstacle, even though permitting for those areas is relatively inexpensive and straightforward.
Local STR Agent
STR specialist · Bloomington, IL
Bloomington is a city in and the county seat of McLean County, Illinois, United States. The 2020 census showed the city had a population of 78,680, making it the 13th-most populous city in Illinois and the fifth-most populous outside the Chicago metropolitan area. It is adjacent to the town of Normal, and is the more populous of the two principal municipalities of the Bloomington–Normal metropolitan area, which has a population of roughly 170,000. Bloomington is 135 miles (217 km) southwest of Chicago and 162 miles (261 km) northeast of St. Louis. Bloomington is home to Illinois Wesleyan University and the headquarters for State Farm and Country Financial.